Client: YWCA Hartford Region
Project: YWCA Hartford Region Newsletter
Client: YWCA Hartford Region
Role: Strategic Advisor, Art Director, and Designer to internal Marketing Team
Firebrick redesigned the Newsletter, kicking off the rebranding for the YWCA Hartford Region. The design mandate was to revise and refresh the YWCA Hartford Region and to reflect the overall culture of compassion and commitment of this almost 150-year-old organization, while staying within the brand guidelines of the national YWCA. The YWCA Hartford Region returned to Firebrick to design their anniversary year Annual Report. Using a clever – but affordable – print technique, Firebrick was able to achieve a “reveal” moment from the organization’s historical beginnings to its current, lively iteration.
- Art Direction
- Branding
- Brochure Design
- Newsletter Design
