Project: Where Are the Women Event Branding
Client: The Bushnell Center for the Performing Arts
Role: Strategic Advisor, Art Director, and Designer to internal team
“Where Are the Women?” is the first historical survey of works by the earliest members of The Society of Women Painters and Sculptors of Hartford (now Connecticut Women Artists). The Society was founded in 1928 with the encouragement of Chick Austin, Jr. the young director of the Wadsworth Atheneum, who surely noted that woman artists were frequently absent from exhibitions in Hartford’s male-dominated arts community.
The “Where are the Women?” logo needed to represent the history of women artists in Connecticut — and, most importantly, imply that women artists were here all along… “hiding” in plain sight. Event components included an invitation, ads, outdoor banners, gallery lettering, and a museum catalogue. Furthering the theme of hiding in plain sight, the catalogue was designed with a trick of the eye with ink and varnish in which the letterforms hide and appear as the book is moved.
- Art Direction
- Branding
- Brochure Design
- Logo Design
