Project: ¡Caliente! Event Identity
Client: The Bushnell Center for the Performing Arts
Role: Strategic Advisor, Art Director, and Designer to internal Marketing Team
Taking the theme from the Broadway musical based on the life and music of Cuban-born Emilio and Gloria Estefan, the materials in this gala identity reflect the lushness and beauty of island living.
The Save the Date is a die-cut leaf with an embossed gloss title and a coating that looks and feels like the large, rubbery green leaves of the rainforest-loving split-leaf philodendron (monstera delicious). It’s an ever-fresh and beautiful reminder of the exciting event to come! The event branding was woven into the items as disparate as large scale banners, lighting features, bar backs, and copper flasks, to name only a few.
- Art Direction
- Event Design
- Interactive design
- Invitation Design
- Package Design